Pick Up Game

by | Feb 1993 | Import Service, Isuzu

Import Service Article Image

Here’s an interesting little game of three on one. Toyota, Nissan, and Mazda have all made names for themselves (and a lot of money) by selling a large fleet of small trucks. But one Japanese manufacturer, Isuzu, has been trying to play ball with the big guys when it comes to small trucks and light utility vehicles. In fact, Isuzu recently announced that it would leave our small car market altogether, to concentrate on utility vehicles.

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